About me

I am a creative and very versatile in my line of work. My main tool is to use socio-cultural environment to create the best storytelling for clients. I am very enthusiast, positive mindset, multitasking, live to produce beautiful and impactful content, and implement relevant and creative communication.

The latest creative opportunity was our rebranding with the company Virtue from VICE. I've been working, managing relationships and leading teams of Art Directors, photographers, videographers, retouchers, and creatives for more than four years, and together we are responsible for all content creation for the brand Tally Weijl.

I am a personable employee who is able to multitask and cope with stressful situations. I can adapt very fast to different environments. I'm perceived as a very positive and energetic person within the workplace; someone opinionated who speaks her mind but always solution oriented and strong sense of responsibility. I am curious, and creative always looking for different ways of finding solutions or concept!

The biggest project I have been involved with to date, has been the full re-branding of Tally Weijl. We worked on creative workshops to define new strategies for all the different channels and finalised the new brand book and all guidelines needed. Working inside of a brand revolution has expanded my knowledge on branding and granted me a new creative mindset, as well as refined my sense of aesthetic and image creation.

My role, as Brand Image Manager and Creative producer, is to make everything consistent, ensure the brand values are upheld and inspire people to engage in a positive way with the brand.

We shoot on a weekly basis and handle a high volume of image production for Campaigns, Lookbooks and E-commerce. This position requires me to develop strong leadership, creative and organisational skills, in order to coordinate all content production processes and deliveries on time.

Having a vast experience in a fast paced market has taught me to be a fast thinker and reactive person. I often need to find the best and low cost solutions, where prioritisation is key.

Looking forward to hearing back form you,

Best Reagards,

Samra

Skills

Advertising, Art Direction, Brand Management, Branding, Campaign Planning, Content, Content Management, Creative Direction, Marketing, Production, Studio Management, Team Management

Sector Experience

Advertising, Brand Management, E-Commerce, Fashion, Marketing, Production, Textiles