About me
A curious and rigorous strategic thinker, I solve problems big and small, always seeking to understand what makes us human.
Over 13+ years of experience leading brand strategy and digital transformation, creating culturally impactful, award-winning work for iconic brands including Mars, Unilever, Visa, Fiat, Ford, Molson Coors, The Open University, C&A, and Mercado Libre.
Deeply passionate about Psychoanalysis and cross-cultural matters, I've lived in 5 different countries and have worked for 20+ markets around the world. My career spans global networks, indie and digital shops, and client-side stints, resulting in an approach that is integrated and dynamic.
I'm energised by new challenges, nurturing young talent, and the power of the written word.
Sector Experience
Automotive, Fashion, Finance, FMCG, Retail, Technology
Awards
Cannes Lions - Bronze, Cannes Lions - Gold, Clios - Silver, D&AD Award - In-book, Effie\'s - Gold, Effie\'s - Silver, Marketing Excellence Awards Shortlist, Webby Award
Clients
C&A, Fiat, Ford, MARS Inc, Molson Coors, Open University, Unilever, Visa
on 12th November 2022