About me
I have 15+ years client-facing experience working with top integrated agencies. I am passionate about brands and the need to focus on consumer insights to deliver relevant creative solutions for significant impact on ROI.
A conceptual thinker, I have strong strategic acumen and an inclusive creative management style.
I enjoy motivating people and believe in leading by example through a hands-on approach.
- Creative Leadership
- Brand strategy and repositioning
- Shopper Marketing
- Global Campaign Strategy
- FMCG, New Product Development and New Product Launch
- Talent Management
Skills
Art Direction, brand strategy, Branding, Campaign Planning, Creative leadership, NPL, Packaging, Product Development, shopper marketing
Sector Experience
Advertising, Brand Management, Branding, FMCG, Food & Beverages, International, Marketing, Personal Care, Point of Sale, Tobacco
Clients
Amplify, Arthur, Bauer Media, Fitch, Futurebrand, Ignis, MEO, Nestle UK, proximo spirits, TBWA
on 2nd July 2020 Project featured:Phantasmagories
on 5th August 2020