About me

I spearhead the crafting and delivery of state-of-the-art digital campaigns that harness the power of cutting-edge technologies like AR, web3, gaming, and AI. With a rich background of over 15 years in the dynamic realm of marketing, I have consistently demonstrated my ability to conceive and execute integrated and immersive projects. These initiatives not only resonate with consumers on a personal level but also consistently surpass client expectations, delivering exceptional returns on investment.

My journey involves not just staying ahead of the curve but leading others through it. I've shared my insights on emerging technologies with top-level executives at renowned brands and agencies, guiding them through the transformative journey of evolution and adoption. I've also laid the groundwork for best practices in seamlessly integrating emerging technology into branded content offerings. Additionally, I've been the creative force behind new concepts presented to sales teams for market exploration.

Having collaborated with industry giants such as IBM, IKEA, GE, HBO, Nike, Adidas, and more, I've adeptly managed budgets ranging from under $50K to over $5 million. My diverse skill set encompasses experiential marketing, digital out-of-home (OOH), AR/VR, digital strategy, integrated marketing, branding, digital design and development, interactive experiences, social media, influencer engagement, and mobile media.

My mission is clear and unwavering: to engineer innovative digital experiences that not only elevate brands but also establish meaningful connections with consumers. My passion lies in adding substantial value to the digital landscape, one groundbreaking campaign at a time.

Skills

Advertising, AI, AR/VR, Digital Marketing, Digital Strategy, Experience Design, Experiential Marketing, Gaming, Marketing, Social Media

Sector Experience

Automotive, Communications, Fashion, Footwear & Accessories, Gaming, Internet, Marketing, Restaurant / Café, Retail, Sports

Clients

IBM, IKEA, McDonald's, Nike, Verizon Media, Yahoo