About me
I have a passion for all things entertainment and I'm lucky enough to have spent over 10 years working in the exciting entertainment brand licensing industry.
I'm Director of Born Licensing, a licensing agency solely focused on licensing for the purposes of advertising and marketing.
My career in licensing started at agency Haven Licensing where I worked on a range of brands including Star Wars, Marvel, The Simpsons, Dora the Explorer, Mr. Men, Snoopy, Hello Kitty, Sesame Street and many more. It was an amazing introduction to the fascinating world of licensing.
I went on to manage the FMCG & Promotions business with the likes of Bugs Bunny and Batman at Warner Bros., where I boosted my experience of negotiating licensing deals in a broad range of sectors.
Most recently, I headed up FMCG & Promotions for Cartoon Network EMEA where I managed the category for UK, Europe, Africa and Middle Eastern markets. The role continued to strengthen my ever expanding knowledge of licensing.
Skills
Sector Experience
Clients
Adam&EveDDB, AMV BBDO, BBH London, Clemenger BBDO, Doner, Havas Media, Havas People, Leo Burnett, Leo Burnett London, McCann London
on 21st November 2016 Project featured:Snooze
on 3rd January 2017 Project featured:The Comic Relief Swear Jar App
on 20th March 2017 Project featured:Skeletor
on 31st March 2017 Project featured:Stories are Everywhere
on 12th July 2017 Project featured:Boost Lee
on 7th February 2018 Project featured:Live What You Love - Sandy
on 15th October 2020 Project featured:Just Eat 'Did Somebody Say Just Eat' 60" (UK)
on 15th October 2020 Project featured:Facebook 'Ready to Rock'
on 15th October 2020