About me
Personel details
David Loxley
4 Springfield, Avenue Road,
London. SE25 4ED
Telephone:
Email:
D.O.B 5/9/46
Nationality: British
Personel profile
Forty years experience working in a variety of design environments, 25 years freelance, and recently 10 years as an inhouse Design Director of Neal"s Yard Remedies a natural cosmetic and herbal remedy retailer. Responsible for the design and management of the brand. I work on applemacs using mainly Quark, illustrator and photoshop. I can also draw, sketch and paint. I am versatile and understand ideas through to artwork and print processing.
Specialist disciplines include inhouse design team management, brand management,
retail and packaging design, merchantising, DTP, mail order catalogues,
retail support, directing photoshoots.
professional and academic Qualifications
Newcastle Upon Tyne college of art and design. British display Society part A/B 1960/1963
At Neal's Yard Remedies we won two Design awards working with outside agencies.
One for basic brand packaging and one for a company leaflet.
Our website was awarded five stars by catalogue marketing Magazine.
Hexham secondary Modern O level English/Art 1957/1960
Employment history
Neal's Yard Remedies, London bridge, Design Director,1996/2006
managing the design of the brand through all marketing channels, retail units, point of sale,
window promotions, mail order catalogues, mail shots, web site, packaging, hardware and software maintainance.
- Created with the chairman the brand image of Neals Yard Remedies
- As Design Director managed up to three junior designers to produce inhouse mail order
catalogues, leaflet, pamplets, retail support, website, exhibitions growing from 1 to 26 shops,
- Most of the inhouse team went on to work as designers in top agencies
- Introduced structured design and data management
Specialist Decorator, interior,graphic design 1972/1996
- murals/paint effects in stately homes
- Interior and graphic design for architects, and Neals Yard Remedies.
Koraz Hand Marbled wallpaper 1970/1972 Director and worker.
- designing and manufacturing hand marbled wallpaper selling through Osborne & Little. London.
Freelance graphic design 1968/1970
- record covers, event posters, magazine graphics. London.
John Lewis, oxford street London Display assistant,1965/1968
- Window, exhibition and shop floor merchantising.
Maples, Newcastle upon tyne. design assistant.1963/1964
- 3D sketches of interiors and furniture,
- sample boards.
- For ships, Bars and hotels interiors.