About me

Born in Recife / Brazil, award-winning graphic designer, art director, creative director, innovator, author and professor. Dedicated leader and mentor, innovative and results-driven, with extensive experience in managing complex creative projects through its entire lifecycle. Beyond graphic design and art direction skills, works also with product and business insight, bringing together creativity, technology and innovation; and helps inspiring individuals and teams to achieve their best, leading by example.

Considered one of the most important Northeast Brazilian creatives of his generation. With 25 years at the industry, helped building successful regional and national cases for brands such as Apple, Carrier, Castrol, Honda, GM, and many others.

Awarded, speaker and member of the jury at several global creativity festivals, such as Cannes Lions; CLIO Awards, New York Festivals, Ad Stars Asia, LIA, Creativepool, A'Design Awards, Cristal Festival, El Ojo de Iberoamerica, among many others.

Member of The International Academy of Digital Arts and Sciences (iADAS); member of The Academy of Interactive & Visual Arts (AIVA); member of Art Director's Club (NY/USA). Mentor for The One Club for Creativity Portfolio Review Educational Program 2020.

In addition to his work in the advertising, marketing and design market, he is a visual artist, having participated in collective and individual exhibitions in Argentina, Brazil, Ecuador, England, France, and United States.


adobe cc, Art Direction, Branding, Creative Direction, Creativity Jury, Fine Arts, Graphic Design, Product Insight

Sector Experience

Advertising, Arts, Communications, Creative Services, Design, Innovation, Marketing


A'Design Awards, Ad Stars Gold, Ad Stars Silver, Art Director's Club, Cannes Lions Festival, CCSP, Clio Awards, Creativepool Annual Award, Cresta International Advertising Award, el ojo de iberoamerica, FIAP, london International Awards, Mobius Awards, Montreaux Creative Awards, Muse Awards, new york festivals, Vega Digital Awards


Alphasphere, Apple, Cannes Lions, Carrier, Castrol, Colab, Dahlstedt Holding, Facilit, Honda, Kokku games, Mitsubihi, Pantone, Sport Club Recife, TrueBlues Festival, Winghook

Trade Associations

A'Design Academy, ABP, ADC/NY, AIVA, CCSP, IADAS

Currently No Recommendations
Annual 2020 People's ChoiceWinghook Branding SystemBranding Top 100 Influencer of the Year 2018Influencer of the Year Annual 2020 ShortlistManga RosaBranding Annual 2019 ShortlistDanielle Johnnei Branding systemBranding Annual 2017 JudgeEmerging Agency of the Year
Top 25 Chief Creative Officer Project featured:Inner Child
on 19th August 2016
Project featured:Sumô Sushi Bar by Absolut
on 5th October 2016
Project featured:Child labor - Speak Up
on 10th May 2017
Project featured:Danielle Johnnei Branding system
on 4th January 2019
Project featured:Manga Rosa
on 7th February 2019
Project featured:Tokyo's Take Out Branding System
on 5th August 2019
Project featured:If you really love art
on 20th February 2020
Project featured:Yaguara Sweetnesses
on 6th November 2020
Project featured:Born from clay
on 9th November 2020
Project featured:Fat Brad Branding System
on 17th November 2020
Project featured:Lia de Itamaracá
on 13th December 2020
Project featured:Not a Pollock
on 6th January 2021
Project featured:Cats In A Box - Campaign
on 12th December 2021
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Daniel Da Hora has been a Contributor since 23rd February 2018.

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Perm, Freelance, Temp-Perm
Skill Level
Senior, Director
Portuguese (native) / English (fluent) / Spanish (fluent) / Italian (basic)
Creativepool member since 14 January 2016