About me

Dear Creative pool,

Given your unique requirements and culture, I am a hard hitting and experienced branding design professional and would suit not only the role but also your organisation given my background in consulting and design.

I believe I'm the right FIT for the role and would be very interested to interview for the position.

What I bring to the role:

I have over 15 years experience in the industry translating brand values across print, web, interactive, video and DVD. My methodology is to design brands from a solid researched platform to perform competitively in the market; then design the identity for those brands using the mediums mentioned above to translate the brand's values into communication pieces for the target audience. I have solid experience in strategically mapping out brand architecture using brand maps and other tools to make strategic decisions about brand relationships and brand longevity for the future. I also understand brand valuation as a powerful tool for businesses to make informed decisions about marketing investments and help top level management asses and measure the impact of those strategies.

I have exceptional branding, design, typography and creative skills and can execute and present concepts to a very high standard. I also have a proven record in building and empowering staff as well as setting up and establishing new studios and systems (complete with the technology) girded strong leadership skills that develop and inspire junior staff.

Having won successful pitches with top blue chip brands and companies (such as Qantas) I am confident in establishing the requirements for a brief and have the experience to know what will work and what doesn't. I am a creative director who has the hands-on Mac skills to execute and deliver concepts through to production (without the headaches) and am passionate about quality and design standards as well as a firm believer in good design.

Having built a design team from scratch in a management consulting firm before, I have strong stakeholder management skills and proven leadership ability to interface seamlessly with consultant colleagues when presenting to clients and targets and manage delivery of creative services to support business objectives.

Need I say more
Please see my attached resumé and brief samples of work.

I also am confidently proficient in web and interactive design, below is some of my latest work:

Web design samples:

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Kind Regards,

Daniel Rose