D&AD
London
ABOUT
Care Lives On tells the story of Dr. Dnyaneshwar Bhosale, who gave up a high-paying city job and moved into the heart of the country with his family. He was driven by a singular dream: to build a state-of-the-art hospital for those who could afford it the least. After the Covid-19 pandemic broke out, Dr. Bhosale laboured day and night to save thousands of lives. Unfortunately, he succumbed to the virus himself. The work tells the inspirational story of a doctor who was larger than life with even larger aspirations, and gave a glimpse into the vision and commitment that he had for his community.
AWARDS
D&AD Award - Wood Pencil
MADEIT CREDITS
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Vicks IndiaClient
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Ajay ThrivikramanChief Creative Officer -

Anand GandhiCasting Director -

Jenny MontgomeryColourist -

Kaushal ShahDirector of Photography -

Memesys Culture LabProduction Company -

Mihir DhairwayanCreative Director -

Publicis GroupeAdvertising Agency -

Shreya DudheriaProducer -

Sneha KhanwalkarMusic & Sound Composer -

Zain MemonExecutive Producer -

D&AD