D&AD
London
ABOUT
In 2020, the streets fell silent. Yet the dark days of the pandemic became a reason to revisit the joys of daily life. Long ago, the Japanese recited poems while sipping sake and gazing at the moon's reflection on a lake. Nights by the Lake featured illustrations depicting reflections of the moon, a woman and a sake cup, which aimed to inspire readers to cherish the moon and live life to its fullest.
AWARDS
D&AD Award - Graphite Pencil
MADEIT CREDITS
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AsahiyakiClient
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Dentsu TokyoAdvertising Agency -

Junya NagaiDesigner -

Kimiko SekidoArt Director -

Manabu KimuraDesigner -

Minami NakazawaCopywriter -

Noriaki TosakiPrint Producer -

Sayaka ArimotoCopywriter -

Yiwen KaoDesigner -

Yoshitaka NakanoAgency Producer -

D&AD
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