D&AD
London
ABOUT
The 2021 festive campaign for McDonald's revolved around an unforgettable character, Iggy, who took audiences on an emotional rollercoaster thanks to the charming animation style.
AWARDS
D&AD Award - Wood Pencil
MADEIT CREDITS
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Leo Burnett LondonClient
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Adam BaileyAnimator -
Adam SmithCG Artist -
Alexia PatersonVFX Producer -
Amy BushillCreative Team -
Ben KovarConcept Artist -
Benjamin LaneAnimator -
Bert BertieDirector -
Brad NobleCG Artist -
Brad SilbyAnimation Supervisor -
Bruno BuzinkayAnimator -
Chloe DunnPost Production Coordinator -
Christian Baker2D VFX Supervisor -
Cristina Rosique GomezCreative Team -
Damien GustinVFX Artist -
Dan BakerArt Director -
Darran NicholsonFlame Artist -
Eve AshwellEditor -
Fern HodgsonArt & Content Producer -
Finella FanVFX Artist -
Gabriela Ruch SalmeronCG Artist -
Helen HughesExecutive Producer -
Humberto ReynagaEditor -
Irene NavarroVFX Artist -
James WhitakerDirector of Photography -
Jay KhanCG Supervisor -
Jenny MorganArt & Content Producer -
Jessica Kersey-PrestonAnimator -
Joao SilvaConcept Artist -
Jochem AartsVFX Artist -
Jonathan OpgenhaffenArt Director -
Jules JanaudVFX Supervisor -
Kai TambourineCFX Artist -
Lucy GossageProducer -
Luigi RussoFlame Artist -
Mark StannardFlame Artist -
Martin MacraeHead of Art -
Mathias CadyckVFX Artist -
Object & AnimalProduction Company -
Pete PaceVFX Artist -
Philip ChildCFX Artist -
Poppy ChadwickPost Production Assistant -
Sophie HarrisonVFX Producer -
Steffan PerryColourist -
Stephen GoodsonCG Artist -
Tim OsborneFlame Artist -
Timothée MaronCG Artist -
Leo Burnett LondonAdvertising Agency -
James MillersArt Director -
D&AD -
ANDREW LONGcreative -
Bruno Reis CoimbraSenior Modeler
