. . .

About me

Resulting from an interesting and progressive career spanning thirty plus years and experiencing every aspect of the design and marketing industry,

I now find it hard to pigeonhole myself as just a designer. When I started there were no personal computers and hence no Quark or Photoshop, visuals were produced with Magic Markers to present to clients, so it was handy if you could draw. Text was measured with a depth scale, artwork

was pasted on boards with Cow Gum and you needed a Grant Enlarger to produce Bromides.

The pre-computer experience I gained was never wasted, as even now I am asked to produce a marker visual or to draw an illustration with pen and paper.

Whilst producing my first designs and concepts I began to realise the importance of a marketing strategy or why you need a snappy headline, aim the piece at the right target audience, the necessity of a response mechanism, a decent USP and much, much more.

All this has given me a deeper insight into the bigger design picture

See full profile details

Details

AvailabilityLooking for work

ContractPerm

LocationReading, Berkshire, United Kingdom

Skill LevelSenior

Tagged Job TitlesCreative, Web Designer, Print Designer

Recommendations

Currently No Recommendations

Skills

Advertising, Brand / Logo Design, Print Design, Web Design

Sector Experience

Information Technology, New Media, Pharmaceutical

Clients

Microsoft, Ubisoft

CV / Resume

Colin's CV/Resume

Activity

Connections26 Followers185 Following133

Views1,994

Likes0

Creativepool member since 3 August 2016

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