About me
For the past 13 years I have worked first as a digital copywriter and latterly as the senior social media executive for the TV shopping channel, QVC.
Throughout my career with QVC I have written and edited copy for a wide range of materials such as product descriptions across numerous departments ranging from fashion and beauty to electronics and DIY, as well as blog posts, direct marketing campaigns and social media posts.
I have helped to establish, formalize and maintain style guides for copy across the QVC website as well as their various social media platforms, and I have collaborated with in-house production teams and external vendors to ensure that we had the content and tools we needed to create the best results for our audience.
Within my senior social media executive role, as well as managing a team of three assistants, I took the lead in identifying, analysing and reporting on key performance indicators for the social media platforms. I used a range of different analytics tools as well as researching and implementing new tools where necessary to get this done.
I take enormous pride in my writing and endeavour to write creatively, proof thoroughly and edit effectively at all times.
Skills
Copywriting, Proof Reading, Social Media, Writing