About me
I can offer you 5 years of experience within the field of creative advertising and branding, having worked with global fortune 500 companies ranging from Apple to Nike, spanning over 3 continents. I have strengths in a large range of creative fields from Art Direction within branding, video, print and photography to creative concepting and copywriting.
I enjoy working in dynamic environments that function on conceptually driven and consumer-focused insights and ensure that the end-product is relevant regardless of the technology used Understanding platform helps understand what is necessary to make work "attention grabbing", and thus helps direct the creative process (I also believe that really good design/execution needs to be a by-product of really good ideas as both facets should hold each other accountable).
On a more practical note to address some of the good-to-haves, I have designed for not only print and digital, but also have designed for in-store/event-based experiences (go to Nike SHOW YOUR GAME and David Beckham's House 99 Launch in my portfolio to see examples) along with a strong background in user experience design having had UX/UI as a fundamental part of my university course along with the first few years at AKQA (perhaps take a look at the myAudi Next Gen project in my book or we can discuss the Apple China).
I can also speak fluent French and am at a comfortable level in Italian.
Skills
Art Direction, Colouring, Copywriting, Editing, Graphic Design, Illustration, Motion Graphics
Sector Experience
Automotive, beauty, Fashion, online shopping, Sports
Clients
Apple, Audi, L'Oreal, Levis, Nike, Oakley Photography, Universal
on 7th October 2020