About me

Chris Gokiert is the President of Critical Mass, overseeing key client relationships, the development of service offerings and the operations of the company. He came onboard in 1998 when the company had only 35 people and has led key global client relationships ever since, helping to grow the company from one office in Calgary to twelve offices located around the world. Chris is responsible for overseeing the growth of the company and evolving our services to keep pace with an ever-changing digital landscape. His strategic leadership and dedication to client service have been instrumental in the launch of major multi-channel initiatives for Nissan, Infiniti, Budweiser, adidas and AT&T. Every day, Chris brings a relentless focus on transforming our clients' businesses, a goal he pursues and achieves by building collaborative environments for our clients and teams.