About me
I'm a Creative Director with deep expertise in digital, social, and broadcast advertising. I craft innovative campaigns that boost brand recognition and engagement while ensuring strategic alignment. With hands-on content creation, team mentorship, and AI-driven workflows, I blend creativity with emerging tech. Passionate about collaboration, I refine strategies to deliver exceptional results across all channels.
Skills
360 Campaign Execution, A/B testing, Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects), AI, Art Direction, brand storytelling, branding strategy, Broadcast Advertising, Campaign Development, Canva, client presentations, Commercial Direction, concept development, Copywriting, Creative, Creative Direction, Creative Mentorship, Cross-functional Collaboration, Data-Driven Creative Optimization, digital advertising, Direct Mail Campaigns, Email Marketing, figma, final cut pro, Generative AI Tools (e.g. ChatGPT, Copy.ai, Runway), Marketing Strategy, Midjourney, Motion Graphics, performance marketing, Photography Direction, Post-Production Supervision, scriptwriting, social media strategy, Stakeholder Alignment, Storyboarding, team leadership, UX/UI Design, Vendor & Freelance Management, Video Production, visual identity design
Sector Experience
Advertising, B2B Communications, Branding, Broadcast/TV Commercials, consumer goods, digital design, direct marketing, DIY, ecommerce, email marketing, Entertainment & Media, financial services, Food & Beverages, Health & Safety, Home Improvement, Information Technology, packaging design, Photography, Retail, Social Media Content, Toys & Games, UX/UI Design, video production
Clients
1000Bulbs, Benjamin Moore, Colgate, Disney, Excedrin, GAIN, General Mills, Hasbro, Hershey, Huggies, Intuit, Johnson & Johnson, KPMG, LEGO SYSTEM A/S, Logitech, Mattel, Michael's, Oral-B, Oreo, OSCAR MAYER, PepsiCo, Pringles, Ricola, Robert Half, Rogaine, SanDisk, Sears, Splenda, State Farm, Tide, Welch's
#2105 Ranked Creative Director