About me
I am currently the Vice President of Digital Marketing at Unibail-Rodamco-Westfield and lead all digital efforts for U.S. property initiatives. I bring a deep understanding of consumer behaviors with technology and an ability to drive business goals through innovative marketing campaigns. My experience includes over 15 years across multiple sectors, including retail, automotive, pharmaceutical, gaming, telecommunications, and food industries.
Before joining URW, I performed award-winning work, both in-house and on the client side, for companies such as Ford, AT&T, Nintendo, Pfizer and Toyota. I hold an MBA from the University of Michigan and a bachelor's degree in English from Hillsdale College.
Skills
CRM, Email Marketing, Media Buying, Media Planning, Mobile Marketing, Social Media, Web Design
Sector Experience
Automotive, Food & Beverages, Gaming, Pharmaceutical, Retail