About me

A multi-disciplinary Creative with 4 years of experience across Hong Kong and London.
My passion lies in finding human truths - it's the subtle details and meanings of our shared experience that I want to capture, and show them in a new light. I'm on a journey to find stories that haven't been told, and along the way craft work that sparks emotion and that resonates.
I don't like to be boxed in, so my portfolio of work ranges across campaigns, branding, TVCs, O+O consumer journeys, gamification, and physical as well as digital experiences. As long as there's a good story to tell, I like experimenting with all forms of communication.

Skills

Art Direction, Branding, Creative Direction, Outdoor (OOH), Problem Solving, Storyboarding

Sector Experience

Advertising, Communications, Creative Services, Design

Clients

ai.io, Armani Beauty, Brown-Forman, Cartier, Elysia, LEGO SYSTEM A/S, L`Oreal, Mission 44, NARS, Sony, Swatch