Charlotte May Director /​ Photographer

ABOUT

Spectrum is a bold, colour-driven fragrance editorial celebrating individuality, identity, and the vibrant emotional range of scent. Inspired by the colours of the Pride flag, the shoot showcases a curated lineup of Memoize fragrance bottles—each rendered in a different vivid hue, from crimson and cobalt to emerald and amber.

Each image is built around a single bottle, dramatically lit with coloured backlighting designed to contrast or amplify its tone. Shot using a probe lens, the angles are intentionally warped and intimate—distorting scale and space to draw the viewer into each bottle’s world. The mirrored surface below adds a layer of reflection and multiplicity, enhancing the sense of depth and duality.

The final group shot is a kaleidoscope of colour and form—bottles stacked and staggered to fill the frame like a sculptural installation.

MADEIT CREDITS

  • MemoizeClient
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