About me

Hi, I'm Charlotte and I've spent the last 12 years writing for fashion, retail and lifestyle brands while heading up marketing teams - meaning I have a unique mix of copywriting expertise, commercial understanding and creative vision.

I turn pretty prose into powerful punches, meaning that my words engage, captivate, resonate and, most importantly, call your audience to action, to get results.

I have worked with as many retail giants as I have innovative small start-ups, so I'm quick to get under the skin of a brand or product to make sure it becomes, and remains, truly irresistible to your target customer.

I talk in a language your audience understands, in a style that suits, and with your passion, knowledge and conviction, so your customers truly believe that every word is spoken by you.

Whatever the size and shape of your brand, product or goal, I love you just the way you are. But everyone has a dream, and I'm here to help you realise yours.

So, how can I help you today

Skills

Advertising, Branding, Content, Content Management, Copywriting, Direct Mail, editorial articles, Email, Internal Communications, Long-form copy, Marketing, Presentation, Promotions, Proof Reading, SEO, Short-form copy, Social Media, Staff Training, Training, web copy, Writing

Sector Experience

agency, beauty, Branding, Communications, Digital (SEO, PPC, SEM...), E-Commerce, Fashion, FMCG, Food & Beverages, Footwear & Accessories, Healthcare, Hotels & Resorts, Human Resources, in-house, Magazines & Comics, Marketing, Nightclub / Bar, Outdoor, Point of Sale, PR, Retail

Clients

Crew Clothing Co., Dune London, House of Fraser, New Look, simple skincare, Unilever, Waitrose