About me

Hello!

My name is Caterina Lodo and I am writing in order to apply to the position of Concept Artist / Character Illustrator for Maxx .

Currently I am working in the social media industry, in fact I am doing a three-months internship as account executive at We Are Social London, which is meant to finish on the 10th of June.

At the moment the main focus of my activity is on community management and on the stimulation of social media engagement. Despite that I have a quite mixed background which helped me in developing a good level of creativity not only in the social media field.

I am a really open minded and creative person. During my free time enjoy painting, photography and illustrations (online portfolio *:* ).

In addition to that, I am really interested in in everything that deals with companies' image, identity and communication, above all, when this entails exploring and implementing new and innovative ways of communication and requires great creativity and original ideas.

I challenge myself everyday in finding great ideas that can help companies to reach their actual an potential customers and I strongly believe that this process goes beyond the simple act of displaying the company itself and of trying to catch the customers' attention through the usual media.

We are now living an era in which a lot has already been said and shown, people's mind and eyes are full with too many similar messages, for this reason I think that the most important thing that has to be kept in mind in order to catch consumers' attention is to deeply understand what they wish by empathizing with them and by playing the right cards at the right moment. I believe that feeling consumers and their wishes as if they would be our own wishes and expectations is one of the most important and efficient point from where companies' communication should start.

As you can see from my CV I have obtained my International Marketing Bachelor in Italy but after that I have moved to Germany in order to complete a four year Diplom in International Management (with a final thesis written on the topic "Cross Cultural Differences in Social Media Marketing".

With my Italian background and previous experiences in Germany, England and in Ireland I have had numerous opportunities of facing different cultures, this has helped me in opening my mind towards new ways of communication and, therefore, it has stimulated my creativity and ideas.

At the moment I am working in a really dynamic and stimulating environment which is training me to deal with every kind of situation and time frame.

In addition to that by being part of a team I am learning a lot also as far as the team-work is concerned in terms of organization, time management as well as personal relationships.

You can find my CV attached, for any further question, do not hesitate to contact me.

Best regards.

Caterina Lodo