Carrigan's work
About Carrigan
Award-winning Digital Account Manager with 5+ years' experience delivering commercially focused digital strategy and performance-driven website optimisation across the arts, culture, and gaming sectors.
Progressing from Junior Account Executive to Account Manager within a fast-paced agency environment, I lead complex digital projects from strategy through to launch and continuous improvement, aligning with wider business objectives.
My experience spans B2C ecommerce and B2B platforms, with a strong focus on SEO, analytics (GA4), conversion optimisation, and digital accessibility. I'm particularly motivated by improving digital journeys - using data, insight, and cross-functional collaboration to drive measurable growth.
I thrive when working closely with stakeholders, developers, and marketing teams to ensure digital platforms don't just launch successfully, but continue to evolve and perform.
Progressing from Junior Account Executive to Account Manager within a fast-paced agency environment, I lead complex digital projects from strategy through to launch and continuous improvement, aligning with wider business objectives.
My experience spans B2C ecommerce and B2B platforms, with a strong focus on SEO, analytics (GA4), conversion optimisation, and digital accessibility. I'm particularly motivated by improving digital journeys - using data, insight, and cross-functional collaboration to drive measurable growth.
I thrive when working closely with stakeholders, developers, and marketing teams to ensure digital platforms don't just launch successfully, but continue to evolve and perform.