About me

I am a marketing strategy and crisis communications specialist with experience of delivering results. With more than 20 years' experience across sectors and continents, I have a unique skillset across marketing, communications, PR, events management, internal communications, and crisis communications.
One of my key skills is driving brand growth with data-driven insights and storytelling. I also mentor marketers at all career stages to help them achieve their professional goals.
As well as leading strategic marketing and communications activities as global technology and advisory services company FreeBalance, I run my own consultancy supporting businesses of all sizes to leverage marketing to achieve their organisational goals.

I am a Chartered member of both the Chartered Institute of PR and the Chartered Institute of Marketing, and sit on the CIPR's Professional Standards Panel.

If pushed, I describe myself as a wordsmith, self-confessed data nerd and Trekkie :)