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About me

Carol Lam is one of the few creative leaders who held concurrent senior management positions in global network agencies, as her strength is turning creative excellence into commercial success for clients. In her latest posting with Publicis Groupe, Lam served dual roles as President and Chief Creative Officer of Leo Burnett Great China, and Chief Creative Officer of Publicis Groupe Hong Kong, with specific focus of building brands that sell.

Prior to her appointment at Leo Burnett, Carol had served as CCO & Managing Director for DDB Hong Kong, CCO & Managing Partner for Saatchi & Saatchi South China, CCO & Managing Director for McCann Shanghai, as well as ECD for TBWA Shanghai. Before her China venture, Carol had already made a name for herself as a creative A-lister. Combining creative brilliance with a highly strategic mind, she has produced numerous award-winning and effective campaigns for iconic brands, such as Cathay Pacific, McDonald's, HSBC, adidas, Procter & Gamble, China Central TV Station, and the Hong Kong Jockey Club.

Carol is a multi-award winner, and has extensive experience judging at prestigious award shows globally and locally, including the One Show, D&AD, Clio, ANDY, New York Festivals, Spikes Asia, AdFest Lotus, Long Xi and China 4As. She has received numerous industry accolades, including Campaign Asia's Creative Person of the Year and Creativepool's Top 100 Influencers.

Details

ContractPerm, Freelance, Temp-Perm, Part time, Remote

LocationHong Kong, Hong Kong, Hong Kong

Skill LevelDirector

LanguagesChinese, English

Tagged Job TitlesChief Creative Officer

Achievements

Pro member:

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Contributor:

Carol has been a Contributor since 25th November 2015.

Invitex3Influencer:

Carol was recognised as an Industry Influencer on 17th December 2015

3Top 100 Creative Leaders x 3Judge

See all achievements

Recommendations

Currently No Recommendations

Skills

Advertising, Branding, Business Management, Communications, Copywriting, Creative Direction

Sector Experience

Advertising, Branding, Communications

Clients

Adidas, Cathay Pacific, L'Oreal, McDonald's

Awards

ADFEST Awards, Cannes Lions, Clios - Gold, D&AD Award - Nomination, Effie\'s - Gold, LIA Award - Gold, Longxi Creative Award, The Spikes

CV / Resume

Carol's CV/Resume

Activity

Connections0

Followers570 Following1

Likes7

Creativepool member since 22 September 2015

Who likes Carol's work

Scott Nellis aka Manic Minotaur

Illustrator, Manic Minotaur

United Kingdom

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Jonathan Williams

Graphic Designer, Huzzah! Creative

United Kingdom

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Elisabeth Grosse aka LIZITA

Fashion Graphic Designer

United Kingdom

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View profile

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Who likes Carol's work

Scott Nellis aka Manic Minotaur

Jonathan Williams

Elisabeth Grosse aka LIZITA