About us

CARMA is the world’s most experienced media intelligence service provider.

Established in 1984 and relaunched in 2016, the company has grown today to work with over 3,500 brands and organisations across the world. CARMA helps its clients use media intelligence to navigate and understand the disrupted media landscape, operate strategically, and demonstrate success with industry-leading media monitoring and communications evaluation programs.

CARMA blends expert technologies, powering real-time data insights, with a global team of experienced PR measurement consultants. Led by Co-Managing Partners – former FIBEP Chair Mazen Nahawi and former AMEC Chair Richard Bagnall – and with 600+ staff across five continents, CARMA’s unparalleled experience, expertise and client service makes it the first-choice media intelligence provider for any organisation looking to understand the media and refine and prove the value of their public relations.

CARMA's articles

Industry

CARMA takes home a record 21 wins at the AMEC awards

Industry

CARMA announces acquisition of mmi Analytics, expanding expertise in Beauty, Fashion, and Lifestyle sectors

Industry

The Hype Cycle of Generative AI Will Plateau. What Happens Next?

Industry

CARMA bolsters leadership team with two new appointments

Industry

Global media intelligence specialist CARMA appoints Hard Numbers as UK PR lead

Industry

Ignorance and Confidence: The Power and Pitfalls of Generative AI

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