About me

I've been lucky enough to have worked across pretty much every sector and every discipline our industry can offer. Telecoms, drink, cigarettes, banking, cars, sport, fast food, slow food, baby-care, hair-care, surface-care, insurance, cosmetics, TV channels, travel, film and government, to name but a few - plus I've won nearly every award on offer, agency and individually.

From the late 80's to the late 90's, my man-bag and myself frequented the corridors of some of the most celebrated BTL agencies in London, from IMP London, BD Network and Saatchi & Saatchi London.

Then, in 2000, I joined iris Worldwide as Creative Director. Crazy times and still some of the best moments of my career. We won pitches by the bucket load, never slept, built departments, burnt pool tables and won our fair share of gongs.
After 5 memorable years, I finally moved on to Saatchi & Saatchi X as CD, to join their London 'Shopper' start-up and discover the mysterious secrets behind 'FMOT'. After that, I had a couple of years freelancing at Euro RSCG KLP, Claydon Heeley & VCCP, before rocking up at Elvis Communications to become one of their Creative Directors and play an instrumental part building up their 'Shopper' and activation credentials. From early 2011, I returned to freelancing, working between Billington Cartmell, Momentum, The Big KIck and iris worldwide.

Up until recently, I've been based in Kensington Village working at LeoBurnett/Arc as CD; leading a selection of their global 'Brand Activation' clients, such as Philip Morris International, P&G, Coca-Cola and Fiat (Jeep). Now, after two and half years of W14, I'm finally back freelancing again.