About me

I am a weird one. I can hold both a creative and a strategic hat. This comes in handy when it comes to making creative profitable.
I know how to make things, especially by hand. A bit of a Martha Stewart (this was confirmed externally by sources I cannot reveal).
I know how to work in an integrated manner, and the importance of collaboration with media, PR, and especially clients. The future of great work lies in the integrated space.
Before being in the creative industry, I used to teach design and concept work.
I hold qualifications in both creative and strategy. K

Carel's achievements

Site Achievements

1 Featured

Creativepool Annual

Listing of award wins in Creativepool's awards

Annual 2026

Liberate Hearts for Novartis Shortlisted PR

Featured work

Work picked by the Creativepool editors for the homepage.

Liberate Hearts

8 July 2026

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