About me

Dear hiring manager,

This is in response to your ad for the copywriter role. I would love to be considered for this position!

Writing about something new, in a voice that best represents the subject, really appeals to me. I'm fascinated by the art and science of creative copywriting; the balance created by beautiful words, strategically shaped to hit a target. My experience includes working to deadlines, coming up with fresh ideas for writing blogs, articles and newsletters, producing effective web copy and establishing social media interaction for clients. Many of these projects included writing in a variety of styles, skilfully appealing to specific target markets. I have experience with SEO including keyword research, optimising content for search, link building, competitor analysis and Google analytics. I am also a contributing writer for a local newspaper, covering restaurant reviews, band reviews and interviews. A background in art, design and music has made the love of creativity and social interaction a big part of what makes me tick!

The following are links to samples of my work:

optimised web copy for SEJ Writing Services, as well as meta descriptions, title tag and H1 tag optimisation. This included brainstorming the restructure of the entire site and writing the copy accordingly - *

article written to promote Bumble & Bumble hair products at Windle & Moodie hair salon - *-/

blog written on behalf of client as part of a blogging campaign for SEO purposes.

More examples are available on my online portfolio: *

Thank you so much for considering this application.

Kind regards,

Candice (Nel) McMillan