About me
In my current role I am responsible for providing and maintaining product information and content in support of our B2B customers. Using a bespoke CMS system to ensure website content is accurate, up to date and easily accessible e.g. 'Buying Guides' and 'FAQ's. I strive to produce content that exceeds requirements fit for a market leading business such as Mercia. Working alongside the sales team I develop and manage product offers. I create individualised content for the key accounts including design for web and print. Microsoft Dynamics CRM is used to monitor the consumer experience. I design email campaigns and monitor the effectiveness using MailChimp. I manage key business projects such as the bespoke delivery portal. I've implemented the social stratagy inc. YouTube, Pintrest, Instagram and Google+. Two reports inc. a Junior Photographer and a Marketing Assistant.
Skills
Art Direction, Branding, copy writing, Digital Marketing, Digital Strategy, Event Design, event photography, Graphic Design, Marketing, package design, studio photography, Web Design
Sector Experience
Brand Management, Digital (SEO, PPC, SEM...), Manufacturing, Marketing