About me

PERSONAL PROFILE

A passionate and highly experienced senior creative/conceptualist designer with over 20 years full service design experience gained predominant in the FMCG sector. A true heavy weight conceptualist with a proven ability to create disruptive, engaging and cut-through creative, for some of the worlds largest companies and their brands. A people person at heart, believing passionately in the strength of a team and the importance of cross functional collaboration - sound strategic forward thinking, analytical rigor and focused creative flare.

AREAS OF EXPERTISE

Strategy - clear creative strategic thinker with a proven track record for design and communication within a commercial environment. Experience in originating scope and direction of business strategic aims presenting/pitching ideas and solutions to a wide corporate audience both internally and externally to board level.

Packaging and POP - Developing from concept and design through to print ready artwork.