About us

We’re Brand Rebellion, a consultancy on a mission to change the way businesses approach brand and workforce strategy. We don’t just follow the rules – we challenge them. We believe true growth happens when brands are bold, and workforces are aligned.

Our approach is simple: we help businesses elevate their brand and workforce to drive lasting success. Whether you're in tech, cybersecurity, space, healthcare, or beyond, we provide tailored solutions that help you stand out in all the right ways.

At Brand Rebellion, we don't believe in playing it safe. We’re here to help you break boundaries and build brands that people not only hear about but want to be a part of. We focus on creating brand and workforce strategies that resonate deeply, attract the right talent, and build loyal followings.

We care because we believe in what we do. For us, brand is the purpose behind your existence, and rebellion is the drive to be the best version of yourself. We show up, we do the work, and we’re passionate about it – because when your brand thrives, so does your team.

The Problems We Solve:

Communications: Telling your story in a way that resonates.

Culture: Building a workforce that aligns with your values.

Workforce: Attracting and retaining skilled talent.

Market Positioning: Positioning your company as an industry leader.

Marketing: Creating campaigns that capture attention and drive engagement.

Design: Crafting designs that embody your brand’s values and vision.

Our Services:

Brand: Brand Strategy, Identity, Positioning, Architecture, and Guidelines.

Workforce: Strategic Workforce Planning, EVP, Culture & Leadership, DEI Strategy.

Design: Graphic Design, Website Design, UX, Packaging, Print Collateral.

Marketing: Strategy, Social Media, Content Creation, Email Marketing, Campaign Development.

How We Work:

Discover: We begin with a conversation to understand your needs, challenges, and goals through a complementary scoping workshop.

Define: We evaluate how your company is perceived, gathering insights through pulse surveys to refine your approach.

Design: With insights in hand, we create tailored strategies and identities that align with your goals.

Deliver: We guide you through the execution, ensuring seamless implementation with ongoing support.

Who We Work With:

Space/Aviation: Geospatial Intelligence | Nominal Systems | Skykraft

Federal Government: Defence | PMC | ACT Gov | CIT

Cyber and Tech: Canberra Cyber Hub | Castlepoint Systems | iCognition

Health: Aspen Medical | RCS

B2B: JL2 | Micro Image

Commercial: Flip Out | Mount Majura

Featured In:

AFR | Forbes | BBC | Mumbrella | B&T

Awards & Recognition:

Canberra Businesswoman of the Year | Premium Healthier Workplace Partner