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About me

With decades of global brand writing and creation experience I can manage, create and advise on all aspects of brand development. From start to finish. I especially looking to write and add my strategic and creative insights into core brand communication. The key elements that build brands, business and sales. I don't just write and calibrate with AI. I build language systems that scale trust.
Global brands don't just need more content. They need more consequence and clarity. I help founders, CMOs and creative leaders articulate what makes them matter. With 25+ years across 5 continents, I've crafted global brand and verbal identities for multiple industries from luxury piano to AI wearables, from B2B industrial engineering giants to breakthrough tech startups.

Details

AvailabilityLooking for work

ContractPerm, Freelance, Remote

LocationHelsinki, Finland

Skill LevelSenior, Director

LanguagesEnglish

Tagged Job TitlesCopywriter, Brand Consultant, Script Writer

Recommendations

Currently No Recommendations

Skills

Branding, Copywriting, Script Writing, Strategy Planning, Writing

Sector Experience

Advertising, Automotive, Banking, Brand Management, Branding, Healthcare, Sports

Awards

DMA Award Gold, Effie\'s - Gold

CV / Resume

Boyd's CV/Resume

Activity

Connections0

Followers6

Following0

Likes1

Creativepool member since 30 June 2025

Work
Articles
Achievements
Activity

Boyd's work

Outokumpu Stainless Steel in electric bus design

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