. . .

About me

Hello.

Here's some important stuff that you probably need to know about me:

- Advertising agency and In-House experience - including 2 years from start-up at Spark44 for Jaguar where the brand was completely redefined. Also to note: 3 years at one of the the world's most awarded agencies (DDB).

- Lots of digital: display, e-crm, website, games, UX. I have worked at solely digital agencies too. Recently gained a Google Squared online qualification - my group's project got the highest score ever for development of an app.

- International experience: Amsterdam, Barcelona, Berlin and Shanghai...

- Awards and recognition in most media. Including a D&AD nomination, Guardian Innovation Award and Silver EFFIE (for Canon).

- I've done some exciting shoots and have experience of executing to big budget level. Including a month long road trip around Europe and going to Rio with a duck.

- Lots of automotive but lots of other stuff too, including cheese.

- Quite handy in agency pop quizzes. I even won the Nabs pop quiz with DDB. Recently, I got a respectable 24 points on PopMaster on Radio 2. I went on to win the Bluetooth speaker.

Here's some non-work (human) stuff that you probably don't need to know about me, but may read as you're having a cuppa:

- I had my eyes lasered to the soundtrack of 'Unbreak my heart' by Toni Braxton. They still water when I hear it.

- I once got in a mishap with a swarm of bees in the Malaysian rainforest as I love to travel. I've been to over 40 countries, and have somehow got to the top of Kilimanjaro (take the stairs to build up vital leg muscles I say, even to take a wee in the murky basement loos). In Barcelona I picked up a fair amount of Spanish (to annoy Catalans), but struggled a bit at times working in Edinburgh. In Amsterdam, even the trash man spoke fluent English.

Sectors:

Automotive: Jaguar (360) VW (ATL - Started 'Loaded with Extras' campaign in 2003 - which is still running) SEAT (ATL & Integrated) Audi (ATL - pitch Shanghai), Mini (Extensive Web copy at AKQA), Ford (UK rebranding, ATL and Integrated), Audi (successful pitch at BBH Shanghai).

Charity: Crusaid (HIV charity - now part of Terrance Higgins Trust), Jaguar Academy of Sport.

Finance: Barclaycard, Barclays, LTSB (TOV Doc at LBi).

Food & Drink: Cravendale, Rosenborg, Nimble Bread (all print). Hovis radio.

Media: Closer Magazine (5xTV ads), Guardian Newspaper (Print, Radio and TV). Scotsman (Radio and print).

Retail: Harvey Nichols (ATL), Marks & Spencer (125th anniversary website and copy at LBI), Heals (Print - Winter & Summer campaigns).

Sport: LTA (Wimbledon), Jaguar Academy of Sport.

Sports sponsorship: Barclaycard Premiership, SEAT Europa League (TV & Radio).

Technology: Canon (2 years 360 in Amsterdam), Samsung (pitch in Shanghai).

Tourism: Rebranding of Thompson Fly at DDB (TV & Print), Royal Yacht Britannia, Tourish Ireland, Jumeirah Hotels Dubai.

Utilities: British Gas/Centrica (Engaging Green themed game experience for kids). British Gas Print at DDB.

Many, many (successful) pitches too...

That's it for now. If you're still reading, thank you very much!

Ben Wade

See full profile details

Details

AvailabilityLooking for work

ContractPerm, Freelance

LocationGreater London, Surrey, United Kingdom

Skill LevelSenior, Director

LanguagesSpanish

Tagged Job TitlesCopywriter, Digital Copywriter, Creative

Achievements

See all achievements

Recommendations

Currently No Recommendations

Skills

Art Direction, Copywriting, Creative Direction

Sector Experience

Automotive, Fashion, Food & Beverages, Retail

Clients

British Gas, Canon, Ford, Guardian News & Media, Harvey Nichols, Heal, Jaguar Land Rover, Marks and Spencer

Awards

Campaign Media Award - Winner, Clios - Bronze, Creative Circle Award - Silver, D&AD Award - Nomination, Effie\'s - Silver

CV / Resume

Ben's CV/Resume

Activity

Connections36 Followers79 Following114

Views2,618

Creativepool member since 31 March 2021

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