About me

I help B2B and B2C tech brands to say the right things to convince the right people to make the right decisions.

Stuff like clicking, buying and sticking around.

As a Senior Copywriter, Head of Content and Creative Lead, I've shaped concepts, campaigns and compelling copy for some of the world's biggest technology brands (think: Microsoft, Logitech, Lenovo and friends).

I've also helped kick-start the start-ups seeking to emulate them.

Combining creativity, content strategy and audience insights, I specialise in crafting simple yet impactful narratives that cut through the complexity of business technology (and the monotony of most B2B marketing).

That means...

- Ads your target audience can't resist.

- Videos that prick up the ears of prospects and channel partners.

- Whitepapers, eBooks and SEO-friendly web copy to convince the pickiest of decision-makers.

- Email nurture flows capable of converting the coldest of leads.

...all tied together with campaign concepts and content strategies that drive results.

And it's not all devices and big data, either. Leading names like John Lewis & Partners, KFC, Jaguar Land Rover and Sony have also benefited from my expertise.

Let's talk about how I can help your brand speak to the right people today.

Skills

Content, Content Management, Copywriting, Email Marketing, Marketing Strategy, Script Writing, Social Media, Writing

Sector Experience

Information Technology, Marketing, SAAS, Technology