BBC Studios
Glasgow
ABOUT
As we developed the strategy and identity for BBC Nordic, when coming to the idents we aimed to create a set of 5 films that felt unified but also unique in their own right. We used the brand principles (Warm Connections, Bright Entertainment, Cultivating Contrasts, Illuminating Moments) as jumping off points for 4 of the idents, and the over-arching brand idea ‘The Bright Side’ and the brand palette as the brief for the fifth ‘generic ident’. Employing the core brand device prism edge’ as a consistent thread through all, which embodied different themes via its behaviour and motion.
MADEIT CREDITS
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BBC StudiosClient
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Alban ContrepoisMotion Designer -

Arran BishMotion Designer -

Chris BarkerSenior Designer -

Dan FitzgeraldMotion Designer - Idents -

David DaviesDesign Lead -

Gabor EkesMotion Designer -

Jason DrewMotion Designer -

Joe MakerMotion Designer - Idents -

Mary Ann HorganTOV Copywriter -

Mary Ann HorganTOV Copywriter -

Nick BentleyCreative Director - Brand -

Nick BentleyCreative Director - Brand -

Stephen SimmondsExec Creative Director -

Stuart NeilsonProducer -

Joseph WinstonMotion Designer -

Marcos SavignanoMotion Designer -

Craig WoodBrand Strategy Director -

Gary RobertsCreative Director OSP & Idents -

Jade AnnawExec Producer -

Paul MartinGraphic Designer -

Seventeen -

Stephen SimmondsECD -

Mario RuggieroMotion Designer -

Serhat GoktasMotion Designer
Back to BBC Nordic - Idents project
Scott Nellis aka Manic Minotaur
Illustrator, Manic Minotaur
United Kingdom
Juma Mukose
Freelancer
Uganda
SAYERS DESIGN
Canada
Elisabeth Grosse aka LIZITA
Graphic Designer
United Kingdom
Aitaj Gasimzade
Account Manager, Sophistic Agency
Azerbaijan
Chad Schofield
Multimedia Developer, RTX (SC Cleared Contract)
United Kingdom
Xavier Segers
Graphic designer / Illustrator, The Last Dodo
United Kingdom
MonkeesBlood
Owner | Lead Creative, MonkeesBlood Creative LLC
United States
Nicole Spencer
Illustration | Live Art, SHEPHERD + BECK
South Africa
Marcus Moody
Digital Designer, Meet Marcus Moody
Poland