About me

Ashley Yussuf

Digital Project Manager

Digital Copywriter

Dear Sir/Madame,

In my current role at Hibu Media (formerly Yell Media) I'm responsible for the production of websites for small to medium businesses that rely heavily upon our expertise in SEO to gain new lines of business.

As part of my role I am charged with managing the production of the websites which includes design elements - which I liaise with our in-house designers about - and the copywriting and SEO research.

The SEO research I carry out begins with a competitor analysis where I check the current SEO rating for the customers competitors. This includes analysing their keywords and meta-tags, discovering if they make use of SMS or/and Netreach as well as any back-linking or link building they might also use.

This then puts me in an advantageous position to help the customer produce a good-looking website that will be highly competitive in their chosen market.

The role that I currently perform has many similarities to the one offered whilst also affording me a new challenge which is something constantly look for.

I look forwards to any opportunity to meet with you and discuss this role in greater detail and answer any further questions you may have.

Thank you for your consideration.

Ashley Yussuf

Skills

Office Skills, - Excellent understanding of SEO including experience in SMS, Netreach, Link Building, - Excellent written English and grammar, - Proficient with Microsoft Office including Word, Excel, PowerPoint and Outlook, - Proficient with website content management systems such as Websplanet and Fatwire, - Typing speed of 70 to 80 WPM, Personal Skills, - Fast learner with the ability to master new procedures and systems, - Disciplined and organised with the ability to meet deadlines and targets, - Team player with a strong work ethic, - Prompt and positive with the ability to problem solve

Sector Experience

Yell / Hibu July 2011 - Present, Key responsibilities:, - Account management - I manage an evolving portfolio of websites anywhere between 4 and 13 until completion, - Copywriting and SEO research - I produce the copy for these websites using my SEO knowledge and research I carry out. I also discuss the benefits of SMS and Netreach with clients and attempt to discover possible link building opportunities, - Customer care - as the clients main point of call until the completion of their website I am responsible for handling any questions or concerns they may have and delivery an excellent customer experience

Awards

Qualifications, - BA Hons in English Literature with Creative Writing, - 3 A Levels in English, Government & Politics and Physical Education, - 12 GCSE’s in English (Triple Award), Science (Triple Award), Maths (Double Award), Music, Physical Education, Religious Education and French.