About me

As an art director who loves words, I often wonder what I am - an anomaly or an anachronism

A voracious reader, I love the smell of ink on paper and believe that print and the web must complement each other. Content has to be designed around changing reader habits and shorter attention spans.

This belief led me to some great people and brands in publishing where I have launched 8 magazines, created 6 new magazines and redesigned 5 magazines, along with the communication to promote them.

This proven track record of building, nurturing great ideas from concept to final execution for a wide range of content including lifestyle, business, B2B, entertainment and more across a variety of platforms is backed an advertising background and a passion for ideas with more than 10 product launches across categories ranging from industrial services to fashion accessories.

If you think my experience and beliefs align with your needs please don't hesitate to reach out.


Advertising, Art Direction, corporate identity, Creative Direction, Publishing

Sector Experience

Advertising, Communications, Design, Packaging, Publishing

Currently No Recommendations
Looking for work
Freelance, Remote
Mumbai, Maharashtra, India
Skill Level
Senior, Director
Creativepool member since 18 May 2012