About me

I enjoy thinking creatively, being able to develop innovative strategies and interpreting data to ensure campaigns reach the right audience in the most effective way. I regularly collect and analyse information on various media channels and I use this critical analysis to help my team recommend strategies to use different media channels effectively in attracting/ retaining customers.

My role has enabled me to work closely with clients, to understand their needs and objectives to then make important decisions concerning what media channels should be used for specific campaigns. I have experience presenting ideas, plans and campaign analysis to clients.

I enjoy working with my team to establish brand goals, objectives and messages and I am interested in developing my career in a more strategic, creative and analytical route. Prior to my current role, I built up experience working in creative advertising and marketing - so I am open to exploring other career avenues.

Skills

Highly organised and possess good analytical, communication and negotiation skills, I enjoy problem solving and applying myself to the challenges of new tasks , Resourceful and creative, Logical thinker, Excellent research skills , Able to work alongside a range of people and as part of a team, Analytical and comfortable interpreting data into meaningful research, Experienced presenting to clients, good written and spoken communication skills, My time management is first rate and I am able to work under pressure and meet deadlines, Confident talking on the telephone and face-to-face with clients.

Sector Experience

I have worked as a Graduate Comms Planner over the past year I have built up a wealth of experience, including: , Planning across different types of media: OOH, Digital, Press and Radio , Presenting plans, market updates and post campaign analysis to clients , Creating weekly competitor reports to be circulated around the Clients business, Holding a weekly client/ agency status meeting , Using specialist industry resources: Ad Dynamix and TGI andlLiaisng with media owners to devlop new and exciting campaigns, Woked closely with creative agencies e.g. BBH to help plan campaigns and future messaging, I have also been able to work alongside media buyers to help direct the acquisition of certain advertising slots and spaces

Awards

IPA Foundation Certificate: Distinction

Clients

Brain Juicer: Unilever brands, Carphone Warehouse, Drench), Fruit Shoot, Get Connected, mSIX and CHI&Partners: Britvic (Robinsons, Talk Mobile, The Communications Agency: Universal Studios