About me
I am a dynamic and strategic Head of Partner Marketing with extensive global experience in cultivating high-impact partnerships across various industries. As a results-driven leader, I have a proven track record of anticipating partner business challenges, identifying opportunities, and delivering value-driven marketing solutions that drive brand awareness, lead generation, and revenue growth.
With a deep understanding of global system integrators, technology alliances, strategic vendors, and channel partners, I have successfully led global marketing strategies, developed high-performing teams, and executed innovative partner engagement programs. I specialize in formulating and scaling global partner programs that can be effectively executed at a regional level, ensuring alignment with business goals. I am adept at driving go-to-market campaigns, corporate partnerships, campaign planning, and digital and social media marketing, while also engaging with C-suite stakeholders to maximize impact.
Beyond my role in marketing, I am passionate about mentorship and advocacy. I actively support young professionals in starting their careers in marketing, helping them build confidence and develop essential workplace skills. As a mentor for the EY Foundation Mentor Programme, I provide career coaching to individuals from diverse backgrounds, guiding them toward success.
Additionally, as a Menopause Ambassador, I am committed to driving awareness and workplace inclusivity, ensuring that employees feel supported and valued at every stage of their careers. I thrive in multi-cultural environments, leading teams, fostering collaboration, and championing diversity, equity, and inclusion across the organizations I work with.
Skills
Affiliates & Partnerships, Branding, Campaign Planning, Communications, Event Management, Internal Communications, Marketing Strategy, Photography, PR, Social Media, Sponsorship, Team Management
Sector Experience
Awards
HP One Voice Award – Global Winner (Partner Marketing), Marketing Direct Magazine Editorial – Customer Campaign Best Practice