About me

Art Director and multidisciplinary visual creative with extensive experience in advertising, brand communication, and visual storytelling. Background includes leading international agencies such as JWT, DDB and Grey G2, contributing to integrated campaigns for global brands including Orange, Vodafone, Nokia, Wrigley's, Nestlé, Mercedes-Benz, and Avon.

Combining strong conceptual thinking with hands-on design craft, I work across branding, digital design, photography, and visual development. Alongside commercial work, I maintain an active artistic practice in drawing, sculpture, and photography, which continuously enhances my visual approach and attention to detail.

Currently based in Bucharest and exploring opportunities to relocate to London, where I aim to contribute to a creative team that values thoughtful ideas, strong design execution, and collaborative creative culture.

Skills

adobe cc, Art Direction, brand strategy, Campaign Development, conceptual thinking, Creative Direction, figma, Photography & DOP, team leadership, ui/ux, visual identity

Sector Experience

Automotive, Banking, Charity / Not for profit, Communications, Event Organisers / Management, Fashion, Finance, Food & Beverages, Hospitality, Luxury, Music, Pharmaceutical, Real Estate / Property, Retail, Sports, Technology

Awards

– Avon 'Space for Me' recruitment campaign: shortlisted at Digital Communication Awards and Webstock Awards 2012., – Orange 'Write on the Sky' augmented reality app (iOS/Android): Winner at Internetics 2011; shortlisted at Golden Drum 2011; To

Clients

Avon, Mercedes-Benz, Nestlé, Nokia, Orange, Vodafone, Wrigley’s