About me
Alex is the Chief Creative Officer at Havas Lynx Group, one of the leading global healthcare communications groups. In his first year at Havas Lynx, Alex helped Lynx to be the top UK HealthCare and Innovation agency in Cannes for 2 years in a row (2024/2025) thanks to multiple Silvers. Bronze and shortlists. Before joining Havas Lynx, Alex was the Executive Creative Director for International accounts at MullenLowe, where he worked as the global creative leader for emblematic brands from Bayer, Unilever, and Amazon. Previously in his career, Alex worked as the CCO of Publicis Spain, was CCO in McCann Brazil, Regional Creative Director for Latin America at Leo Burnett US, and ECD in Leo Burnett Portugal. His career started in Brazil, where he worked at Leo Burnett and DDB. Alex has won 20 Cannes Lions throphies and dozens of other awards in important shows such as the D&AD, One Show, Eurobest, the Clio's, LIA, Effie's, El OJO, CC, and many others. During his career, Alex worked in several countries and led campaigns and teams on five continents. Some of the prestigious brands that Alex has worked for include Persil/OMO, Coca-Cola, Renault, Fiat, GM, McDonald's, Knorr, Amazon Prime Video, Greenpeace, Mastercard, Visa, Unilever, P&G, Heinz, Kellogg's, AstraZeneca, Merck, Sanofi, UCB and GSK. Alex also helped to elect the first female president in his birth country, Brazil.
Skills
Art Direction, Brand building, Business Development, Consumer Advertising, Copywriting, Creative Direction, Healthcare & Pharma Communication, innovation, Political Propaganda, Purposeful communication, Script Writing, Strategy Planning, Technology applied to ideas
Sector Experience
Advertising, Automobiles, Consumer Durables, corporate image, Finance, Food & Beverages, Healthcare, Household Goods, Politics
Awards
Campaign BIG Award - Silver, Cannes Lions - Bronze, Cannes Lions - Gold, Cannes Lions - Silver, Clios - Bronze, Clios - Gold, Clios - Silver, D&AD Award - Graphite Pencil, D&AD Award - Wood Pencil, D&AD Award - Yellow Pencil/White pencil, Effie\'s - Gold, El Ojo Gold, Eurobest Award Gold, LIA Award - Bronze, LIA Award - Gold, LIA Award - Silver, One Show - Bronze Pencil
on 8th July 2024 Contributor:
Alex Okada has been a Contributor since 25th November 2015.