About me
Currently the Director of Digital Marketing at a global lifecycle management healthcare company. With over 20 years of experience in integrated communications, marketing, and digital marketing, I have held various leadership roles across multiple multinational organizations. I have introduced new digital revenue streams and optimised marketing deliverables, supporting charitable initiatives worldwide. Notably, I delivered the first European facial recognition OOH campaign to raise awareness of discrimination against girls and won awards for impactful social media campaigns.
I am a passionate advocate for modern marketing, driving transformation efforts that enhance brand awareness and generate growth.
Skills
Accessibility, Acquisitions, Advertising, Agency Coordination, Agile Development, AI, Analytics, Branding, SEO
Sector Experience
Branding, Charity / Not for profit, Communications, Digital (SEO, PPC, SEM...), Education, Healthcare, Marketing, Pharmaceutical, Publishing, Technology