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About me

I'm curious. When something drive my attention I have the need to know and investigate.

I love photography and sports, especially basketball. I'm passionate about technology and its contribution to the way we communicate.

In the last 15 years, I have worked in Social & Digital advertising/marketing, focused on creative and strategic development, thinking, designing and building digital experiences.

Between 2015 and 2017 I developed and led Socialyse in Argentina, specialized agency of the Havas Group. We were a team of more than 50 people working on digital creativity, content generation, community management and social trading.

In 2017, I co-create HOY, a creative agency focused on cultural innovation and shareability, integrating a team with different profiles, from creative to developers, from artists to engineers. I worked as CCO until 2018.

At the beginning of 2018 I joined Y&R Buenos Aires as director of innovation and interactive. In 2019 WPP joined two agencies: VML, the most innovative agency in the USA and Y&R. Now we are working on a transformation process and collaborating in create ideas that generate conversation or, as we say here, "something memeable", trought the union of BX and CX, taking care of the complete user journey.

In the meantime, in 2019, I started my own proyect with a friend: Animales de Altura. It's a small mountain climbing guide service located in Argentina that provide services to climb diferent mountains like Lanín, Mt. Plata, Mt. San Francisco and Mt. Aconcagua. (IG: animales_de_altura).

Details

ContractPerm

LocationBuenos Aires: Argentina

Working LocationsBuenos Aires: Argentina

Skill LevelDirector

LanguagesSpanish - English

Tagged Job TitlesInnovation Director, Chief Creative Officer, Head of Digital

Ranking

#6 Ranked Innovation Director

Achievements

Top 25Innovation Director

Judge

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Recommendations

Currently No Recommendations

Skills

Advertising, Branding, Creative Direction, creative process, Digital Marketing, Digital Strategy, innovation, Interactive Design, Internet, SEO, Social Media, Strategy Planning

Sector Experience

Advertising, Communications, Creative Services, Digital (SEO, PPC, SEM...), Social Network / Community

Awards

+Digital, Diente, Effie\'s - Bronze, Effie\'s - Gold, Effie\'s - Silver, El Sol, Lápiz de Oro

CV / Resume

Agustín's CV/Resume

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Followers136 Following1

Likes1

Creativepool member since 14 February 2017

Who liked Agustín's work

The Artist as Photographer

Creative Director, Ken Gerhardt Photography

South Africa

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Who liked Agustín's work

The Artist as Photographer