Alan's achievements
Site Achievements
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Contributor:Invitex3 Contributor
Alan has been a Contributor since 8th December 2017.
Recommendations
Alan and the team did a great job on the whole rebrand project as well at the two launch events in London and Madrid. The re-brand was an extensive project over a 12 month period involving multiple internal and external stakeholders. And the launch events were the culmination of months of hard work and planning. They were truly unique and experiential, showcasing our new brand values in multiple formats from design, choice of venue, speakers and content, experiential learning experiences etc. They truly made an impact on all present.
Having to come up with a 'concrete' name for a 'concept' (to do with developing people's business-related knowledge and skills) is a complex and often confusing process. In this case, Alan managed the process well - especially when consensus among focus groups and other interested parties was particularly difficult to achieve, making the process appear extremely lengthy. In the end, Alan's perseverance, ability to listen constructively to all opinions, adaptability and creativity resulted in the launch of the Headspring brand - at an extremely successful launch event at the prestigious and iconic venue of Tower Bridge, London.
Featured work
Work picked by the Creativepool editors for the homepage.
