About me
I currently work in the FMCG industry on leading brands such as Andrex, Kleenex and Huggies managing the in-house design studio with direct reports to marketing, sales and category managers to deliver creative guidance and design solutions. Predominately working on design, creative ideas and ultimately artworking I have built the role extensively to incorporate everything that encompasses design and branding. I have worked with the company for over 8 years and have experienced a wealth of experience of the retail environment and the shopper insights that deliver results. Working on key projects across the business I have worked with TESCO, Morrisons, ASDA and Sainsburys as well as a multitude of other customers.
Shopper marketing is at the heart of everything I do, I turn research findings into creative solutions in any media to ensure the best possible solution for our brands.
Skills
Creative Direction, Digital Art, Graphic Design, Packaging, Photo Editing, pos, Print Design