About me

My title is Copywriter. The rest is in the work.

The industry doesn't stand still, and neither do I. What's expected of a creative today looks nothing like it did ten years ago — and that's not a problem to manage, it's a space to move in.

My work regularly extends into strategy and creative problem-solving — bringing these disciplines together is what turns complex challenges into clear, effective communication.

Ideas that connect. Strategies that hold.

I create ideas that people connect with, remember and talk about — for international and local brands, from Budapest. When a project is missing its strategic direction, I'm comfortable building that too. Whether working independently, leading a creative team or collaborating as part of one, I'm equally at home navigating complexity and turning it into clear, effective communication.

Over two decades across local and international network agencies. My work has earned recognition from a number of industry awards — but I'm most proud of the projects where human understanding, real creativity and meaningful ideas come together.

Some of the brands behind the briefs — Hungarian National Lottery, Vodafone, Telekom, Audi, Volkswagen, SEAT, McDonald's, Borsodi, ERSTE Bank, OTP Bank, MediaMarkt, Amnesty International.

Recognised by Golden Drum, US International Awards, Cresta, WINA, Muse, Hermes, Effie Hungary, Golden Blade and more.