About me
After 3 years at Leeds University, studying Visual Communications and Marketing I knew I wanted to be part of the competitive world of advertising and work for a creative or media agency.
I have always been very aware of advertising and brands and how they shape our culture of consumerism. I am fascinated by the way brands and images can directly affect behavioural characteristics.
Having witnessed the globalisation of market leading brands it made me realise the impact the media industry has on the World. After all, even Governments control what we watch on television sets and read in newspapers. This is why I love digital because it has revolutionised the industry, people are taking the power back and brands are more on the back foot. This fragmentation of the media industry makes communication and brand building even more challenging and exciting for me.
I would like to pursue a career, which utilises my communication skills and one that constantly challenges me. I would love to work for an exciting and fast paced company who are looking to innovate and push boundaries.