W12 Studios
London
ABOUT
Last November we collaborated with Vevo to bring their new Apple TV app to life, extending the designs for the latest iOS app to a lean-back, 10ft experience. It was a great opportunity to reimagine music television and to design using high-fidelity prototyping and motion. We designed the product around what we expected the capabilities and sensibilities of the 4th generation Apple TV hardware to be pre-launch, using a channel-based product model that has room to expand and brought novel ways to quickly interact with content to the platform.

Back to Vevo on Apple TV project
James
Digital Designer, Global media
United Kingdom
Alexandra Schott
Marketing Director
United Kingdom