. . .

About me

Development and execution of Westfield Carindale's strategic asset plan and marketing plan to drive sales, traffic and digital KPI's. Key responsibilities include strategic planning, digital marketing, talent negotiation, media and content planning, creative production and to support and guide the marketing teams across the state. I am considered a leader in my state, particularly in the field of Digital Marketing and was selected by Head Office for strategic consultation groups; personalisation, content, fresh food and premium fashion.

In my time at Westfield I increased the number of email click throughs by 28%, sent 153 emails and drove an additional 36% of traffic to the website (compared to 2014). Five events I led achieved National recognition for their results in collaboration and retailer support.

Details

AvailabilityLooking for work

ContractPerm, Freelance

LocationLondon: United Kingdom

Working locationsLondon: United Kingdom, Brisbane: Australia

Skill LevelMiddleweight, Senior

LanguagesEnglish

Tagged Job TitlesDigital Marketing Manager, Marketing Executive, PR Account Executive

Recommendations

Currently No Recommendations

Skills

Agency Coordination, Branding, Budgets Planning / Allocation, Editing, Email Design, Email Marketing, Event Management, HTML, Media Planning, Project Design, SEO, Social Media, talent negotiations, Web Design

Sector Experience

Brand Management, Branding, Communications, Creative Services, Digital (SEO, PPC, SEM...), Marketing

CV / Resume

Samantha's CV/Resume

Activity

Connections3 Followers257 Following4

Likes0

Creativepool member since 27 September 2016

Work
Articles
Achievements
Activity

Samantha's work

Wimbledon School Holiday Program

OOPS - LOOKS LIKE YOU HAVE JAVASCRIPT OFF. THIS SITE WON'T WORK WITHOUT IT.
NEED HELP IN TURNING IT ON? YOU CAN FIND INSTRUCTIONS HERE FOR YOUR BROWSER.