About me

I'm a multi-disciplinary creative based in London with extensive experience in digital design, e-commerce, branding and art direction for photography, motion and film. I have a keen eye for aesthetics and like to dig deep into what brands are made of. I want to create work that serves a positive purpose, is visually engaging and ultimately connects us humans.

I believe curiosity, creative experimentation and a clear, calm approach leads to quality work. I also enjoy a tongue-twister.

After studying textile and graphic design at uni, I dived into the world of magazines and digital retail. I then joined the editorial and marketing teams of net-a-porter and matchesfashion where I had the opportunity to collaborate with a host of talented writers, coders and photographers.

Most recently, I was creative/ art director at the award-winning agency B-Reel, where I turned my skills to creating 360 stories and campaigns for Nike, Gorillaz and some of LVMH's top luxury brands.

Skill-set

Graphic design

Art Direction

Copywriting

Creative Direction

Motion graphics

Photography

Film

UI & UX

Mobile app design

Branding Strategy

Brand Identity

Digital web and e-commerce design