About me

I'm a multi-disciplinary creative based in London with extensive experience creating territories and worlds for global lifestyle brands. I have a keen eye for aesthetics and like to dig deep into what brands are made of, creating work that serves a purpose, engages and ultimately connects us as people.

After studying textile and graphic design at uni, I dived into the world of magazines and digital retail. I then joined the editorial and marketing teams of net-a-porter and matchesfashion where I had the opportunity to collaborate with a host of talented writers, coders and photographers.

Later providing creative and art direction at the award-winning agency B-Reel, where I developed 360 stories and campaigns for Nike, Gorillaz and some of LVMH's top luxury brands.

Skill-set
Creative Direction
Art Direction
Copywriting
Photography
2D & 3D Film
Branding Strategy
Brand Identity